Crystal Maggelet is the CEO and Chairwoman of FJ Management, a Utah-based, family-owned private holding company. Crystal took over as CEO in 2009, and today FJ Management is a diversified company with several different businesses. Crystal also serves as the CEO of Maverik – Adventure’s First Stop a best-in-class convenience store brand that fuels adventures from the Midwest to the West Coast. 

In 2007, Crystal felt Flying J was doing very well and should start giving back to the community. The Call Foundation, a private foundation focusing primarily on scholarships and education in Utah was established. Over the next 15 years, the Foundation has invested more than 16 million dollars in the communities where FJ Management employees live and work.

In 2022, when the Flying J remaining assets were to be liquidated it was decided that additional funds should be allocated to philanthropy. The Call to Action Foundation, a large private operating foundation, was the result of wanting to do more for years to come.

With the growing success of F J Management and its subsidiaries, Crystal and her family have remained dedicated to giving back to the community. Between 2008-2023, the family and enterprise invested more than 55 million dollars into marginalized communities throughout Utah.

In addition to establishing her family foundations, Crystal is an active member of the Utah community and supports many different charitable organizations. She is currently a director on the Savage Services Board and serves on the Liv Communities Board, lntermountain Health Board, Salt Lake City-Utah Committee for the Games, the Zions Bank Advisory Board, and the Federal Reserve Economic Advisory Council.

Crystal also co-chairs the lntermountain Healthcare Primary Promise Campaign. Crystal holds a Bachelor's Degree in Business Administration from Pepperdine University. She also completed her college education with a Master in Business Administration from Harvard Graduate School of Business Administration and has an Honorary Doctorate in Business from Utah State University and Weber State University.

In 2018, she was the national recipient of the EY Entrepreneur of the Year for Family Business Award. While many focus on her business successes, Crystal is most proud of her charitable work and her children. 

We strengthen children and families through investments in equitable access to early childhood education, early childhood and family mental health, affordable housing, and food security.